LIVE NOW · THE LAUNCHPAD INTO YOUR MONEY WORLD

Money coaching,
built for you.

SophiaAI is a 24/7 money coach that helps you set financial goals and build the knowledge to achieve them. We provide the right kind of support in your money journey, with the option of a human coach when you want to go deeper.

With Sophia, everyone has a money team.

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The bigger picture

Why women must be in control of their money.

Most women don't get stuck on money because they can't figure it out. They get stuck because the system was built for someone else's life.

$1M+

What women can lose over a career by not investing.

−25%

Women retire with 25% less wealth than men.

+5years

Women live around 5 years longer, their money has to last further.

Sources: Statista, Ellevest, UBS, Bloomberg

Inside the app

Everything in one place for your team's financial goals.

01

24/7 AI + Human Coaching

Always-on coaching that knows your goals and timeline. No appointments or judgment. When you want to go deeper, book a real human coach who picks up right where SophiaAI left off.

02

Action plan

A living roadmap built around your goals. Edit it as your life shifts. Mark off what's done and see what's next.

03

Learning library

Tailor-made short videos and articles, picked to match where you are in your journey. The more you learn, the more confident you feel.

04

Progress dashboard

Every step you take is tracked. On the hard days, you can see how far you've come.

05

Employer Dashboard

Anonymised insights on how your team is tracking on financial wellness. Real engagement, never individual data.

06

Fully Compliant

Built to a four-jurisdiction regulatory framework across MAS, SFC, FCA, and ASIC. Coaching that supports you, never regulated financial advice.

SophiaAI is different from an AI chatbot.

Most money apps give everyone the same answer. SophiaAI gives you the next step that fits your goals, savings, location, and remembers the conversation you had last Thursday. Every chat ends with something to take forward. Book a real human coach when you want to go deeper.

Scroll to see how

01

We remember you

02

We check in

03

We help you act

For HR and benefits teams

The next workplace wellbeing pillar your team is actually asking for.

Financial stress is the most cited cause of employee stress. For women, it shows up even worse. Career breaks, caregiving, the pay gap, smaller pensions. Most financial wellbeing benefits weren't designed for any of it.

SophiaAI gives your team a private, judgment-free coach they can use from their phone, on their schedule. You get measurable engagement. They get financial longevity. Built for women, works for everyone.

Trusted by 5,000+ professionals at leading organiSations

96%

inspired to take action on their money

3x

completion rates vs traditional financial wellness programmes

20%

started investing for the first time

Bring 24/7 money coaching to your team

Get in touch

FAQs

No. SophiaAI is an AI money coaching companion. We help you understand your options, set goals, and take action.
SophiaAI is independent and impartial. There is no financial product or sales push. We deliver unbiased financial education. No commissions, no upselling, just confidence-building guidance your people can trust.
SophiaAI coaches you on what to do next. We remember your goals between conversations, check in when you go quiet, and end every chat with a clear action. We also bring together AI and human coaches aligned on your goals.
Women at any stage of their money journey. Whether you're paying off debt, starting to save, investing for the first time, or planning for retirement, SophiaAI meets you where you are. SophiaAI is built on the principles of no judgement, accountability and education, so although we are built for women, we generally work for everyone.
Your conversations and goals are private. We don't sell your data and we don't share it with employers if you're using SophiaAI through work.
Get in touch through the form here. We'll walk you through pricing, services, onboarding, and what engagement reporting you'll get.
Both. The AI coach is available 24/7. You can also book sessions with a human coach when you want to talk something through with a person. Your AI chats are aggregated to support your human coach, so we make the process efficient and easy for you.
If your employer offers SophiaAI as a benefit, you can check with them to see how it works.